The Importance of Curb Appeal When Selling Your Home


When buying or selling a home, real estate agents are a vital part of the process. The right agent can make or break a big financial decision, so it’s important to select one wisely. However, with so many agents vying for your business through online ads, newspaper listings and yard signs, it can be difficult to know which ones are best.

The best place to start is by asking friends and family for recommendations. But you may also want to consider an outside source – like Google Reviews, for example. Reviews can give you a snapshot of an agent’s overall experience and skill level. The best thing to look for in an agent’s review is not just the number of stars, but also how well they explain their work and approach to real estate. “An excellent review should be an objective narrative of the real estate experience, with pros and cons,” says Bianchi. A good review should highlight the agent’s problem-solving skills, as well. Look for specifics, such as how long it took the agent to sell a home or if they were proactive with home showings and communications. You should also pay attention to the tone of the review: Anger, name-calling or vulgarity are usually a sign that the writer is frustrated. Also read


You can also find real estate agent ratings and reviews on independent websites, such as Yelp or Angie’s List. But be careful: These sites can contain biased or inaccurate information, so it’s a good idea to read several reviews and look for trends. For example, if a lot of negative reviews are about an agent’s inability to negotiate, it could be a red flag.

Zillow and Trulia are among the most popular websites for finding agents with vetted reviews. But it’s important to keep in mind that an agent’s or brokerage’s own website is likely to filter and curate reviews, choosing only those from happy clients. “Zillow is the most popular site and a good place to start, but it’s not necessarily the most accurate,” says Bianchi.

Another crucial consideration is an agent’s local experience. Whether you’re looking to buy or sell a home, it’s essential that your agent is familiar with local market conditions. This means that they’ve worked with buyers and sellers from a variety of different backgrounds and have a deep understanding of the local market. “An agent’s experience can be very valuable in determining which one is the best fit for you,” says Bizzarro.


Once you’ve gathered some initial information about an agent, it’s time to meet them in person. Be sure to bring a list of questions that you’d like to discuss, such as how they’ve handled comparable sales and what their current marketing plan is. After meeting with a few agents, choose the one who you think would be the best fit for your situation. Then, set up appointments to view properties and compare notes. Good luck!

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